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Powering loyalty with credit cards

Date: 29th Jun 2015

Powering loyalty with credit cards

With the UK economy showing signs of recovery and household spending on the up, brands like MBNA are capitalising on a renewed opportunity to collaborate on customer loyalty. This exclusive report in The Times newspaper shows how affinity credit card relationships – including more than 300 powered by MBNA - offer consumers loyal to brands a unique set of benefits as well as driving results for the brands themselves.

Read the full report here.